What Everybody Ought to Know!

There are so many ways to promote your business today that sometimes it’s challenging to know what will work and what won’t. What I will tell you is, without some kind of marketing you will find it very difficult to attract the number of clients/customers you want, which in turn means you don’t make the income you desire.

It goes without saying that having a consistent presence on social media is very important, even if it’s only for visibility and to build your list.  When I say consistent I mean really regularly, preferably at least once a day on each site on your business page.

If you have pages (hopefully you have a personal and business page if you are in business), for example on Facebook and someone takes a look and sees that you rarely/never post anything, they might wonder what kind of business you run if it’s too much bother to post something on your business page, plus you are not getting visibility and you are not creating trust.  This applies to all relevant social media: Twitter, Linked In, Pinterest, Google Plus and Facebook, etc.  It’s a bit pointless to have thousands of friends or ‘likes’ on FB if you are not going to connect with these people.

Networking groups are great if you attend on a consistent basis.  Even if you just attend once a month, if you are going regularly you will get to know people. Even more important is arranging to have coffee dates with members so you get to know more about them and what they do and in turn they get to know more about you.

I believe there’s a caveat for networking groups. Memberships are generally expensive, so if you haven’t got a return on your money within 2 years as much as you might like the group, it obviously isn’t working for you.

I still attend networking meetings if becoming a member is not a requirement and I can just pay for each meeting.  It’s a long time since I joined an organization where the rule was I had to attend every week.  However, when I first started back in the 90’s I did join BNI and it was really great.  They allow one person per profession, you meet weekly so you get to really know people and it actually kick-started my coaching business, so although the membership plus the weekly fees were expensive it more than paid for itself within the first year.  If it had not done so within 2 years I would not have signed up again.

I will tell you a couple of things from experience and what I learned over the years from wonderful mentors.  If you know me, you will know that I am all about positive thinking so what I’m about to write is not negative thinking, it’s realistic if you want to achieve success in business.

If you are joining a group to put their logo on your website, it’s the wrong reason, if you are paying for a membership just because you like the people, it’s the wrong reason.

It’s great to meet and connect with new people, but realistically business is about gratitude, attitude and making money and if you’re not making money from the membership, whatever your reasoning might be, you are wasting time and money.

If you want to be part of something without making money, volunteer so you can give back.  There are many organizations that would be really thankful for more help.  It’s easy to give money and you can of course do both, but time is much more precious and you also get to meet many wonderful people.

Whether you’ve been in business for many years or are just starting out, attending business events is also very important.  You never know who you might meet and you will hopefully learn from the host or the speakers.  Attending events over the years made it possible for me to get known by numerous people and invited to be a guest on many tele-summits that I otherwise would never have connected with.  Although not as many anymore, I still attend events from time to time if they are within driving distance.

If you have a list you can offer free tele-conferences or webinars or you can put out a survey much as I have done and find out what people actually want.

It’s important to always remember that making a plan and taking action is of course important, but I think there are two other things that are more crucial and that’s mindset and marketing.  Without the right kind of mindset, even if you consciously think yours is great, if you are not where you want to be you, are probably subconsciously sabotaging yourself.

If you have any questions don’t hesitate to email me at info@yourstairwaytowealth.com, I reply to emails personally.

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Taking a Respite!

There are many ways in which you can take alone time, whether it’s 10 minutes, 2 hours or if you can, a whole day.

  • Take a walk, whether it’s short or long isn’t important! This is not for
    exercise, it’s to move your energy. Don’t listen to your iPod, just let
    your thoughts drift.
  • Light a candle, run a bath and just relax for 20 minutes.
  • Do some yoga.
  • Watch a funny movie.
  • Turn off your cell phone and other technology, anything that distracts
    you from the silence and downtime.
  • Have a glass of cold water or tea with lemon.
  • If you’re near one, go to the beach and walk on the sand by the ocean,
    it’s amazingly relaxing and tranquil.
  • Take a 10 minute nap

Whatever you decide to do don’t turn it into what I call a yack fest :-) This is to have downtime! No talking or texting, time to just ‘be’ with you. If you haven’t taken the time to do this in the past, first try it for one week, I promise you will feel the difference.

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3 Important Questions!!

I’ve talked before about questions, so I’m mentioning it again. Asking yourself questions is probably one of the most powerful ways in which to move forward!

If it’s something you don’t do regularly and you want to make some changes or tweak some things in your life or business, there are three very powerful questions you can ask yourself that could create more focus, decrease stress and stop procrastination.

  1. “Am I where I want to be or am I selling out on myself?”
  2. “Do I know what people want or do I think this is what they need?”  (This can be a game changer if you are not making enough money.)
  3. “If my life depended on taking action by making some changes, what would I
    do?” (Look at why you haven’t already made the changes.) 

Please don’t use the excuse about no time, no money, no confidence, etc. There’s always time, money can usually be found if something is really important and your confidence and belief in yourself can only get stronger as you make your world look the way you want it to.

Also, don’t go into “but what if.” All that happens when you do this is you set yourself up to have anticipatory anxiety.

Don’t get old with regrets about all the things you didn’t do. Live your life to the fullest and always live it with the mindset of being in service in some way to others. (I don’t mean your partner or children :-) )

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Does Fear Take Over?

Why do some people become really successful and some people don’t quite make it? They keep pushing forward but it doesn’t happen and even though they keep taking action, nothing changes!  Why do you suppose this is?

There are a myriad of reasons this happens, but the underlying reason is usually fear based.  It could be because you are afraid that you will fail and then people will say, “I told you so” or sometimes it’s fear of success because you think people won’t like you if you have money.

The only thing you need to do is make a decision that you are not going to let fear or doubt hold you back. You don’t need to break a board, walk on hot coals, or anything else, just make a decision, take action and watch your energy soar.

Fear can’t take over unless you allow it to.  Believe it or not, if you’re not in actual danger, fear is not even real. I know it feels real, yet it’s just a thought.  The subconscious doesn’t know the difference between what is real and what is not.  It’s up to you to consciously choose how you want to think.

Ask yourself how long you’ve been saying “I want to…I’m going to…I should…” and yet nothing is changing. You’ve probably heard that old quote that goes something like this, “doing the same thing over and over and expecting different results will make you crazy.”

Whether it’s professional or life in general, if you’re not where you want to be get honest with yourself. Are you holding yourself back because you’re afraid of something?  I don’t have to know you to know that you’ve probably had some successes in your life.

Write down 3 things you’ve done that you consider a success. Doesn’t matter what, if you took action, it’s a success.  Now ask yourself what you were thinking and what you did to make those things happen. If you know it’s something people want and you’ve done it once, you can do it again.  Then ask yourself…………

  • What’s the worst that can happen if you take a risk?
  • What’s the best that can happen?

When you answer these questions for yourself, I think you might see that nothing really catastrophic can happen if you take a leap of faith. Don’t let fear take away your power.

Often it’s just about getting permission.  I know that sounds ridiculous if you’re an adult, however you would be surprised how many times I’ve heard a client say, “thank you, you just gave me permission!”  I didn’t of course, not in those words, however by saying it was OK they took that as being given permission.

Just like I did when I took off the whole weekend and did absolutely nothing, after the initial stumble I gave myself permission.  You don’t need it from anyone else you just need to give it to yourself.

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Is Time Your Nemesis?

We all have the same 24 hours each day and if you are really honest with yourself, the words “I don’t have time” are just an excuse. Sorry to be so blunt but I’ve been there and it doesn’t work.  You will make time to do the things you want to get done. Think about it, how often do you say “I don’t have time” to going out for dinner, a concert, a movie, time with friends, etc.  Probably rarely because it’s something you want to do.

The secret to having a successful business where you also have time for you is to set boundaries, have a schedule that you commit to and take things one at a time.

If you avoid taking action that will take you closer to your goals, it often creates procrastination which can then become a habit, thus you will find that moving forward becomes more challenging.

I suggest asking questions of yourself so you can see what you need to prioritize.

For example:  “On a scale of 1-10 how important is it to get done?”  “Do I have a schedule I follow?”  “Where can I put 10 minutes each day into my schedule so I have time for me?”

You are way too important to nickel and dime your time and you deserve to achieve the results you want.

Don’t focus on minutes and hours, just focus on accomplishments and you will find your life in all areas will flourish.

Time is one of those things that can help you to either create success or not.  You can transform your life if you change the way you think about time and its benefits.

I would also suggest that you celebrate yourself in some way each time you achieve something that takes you closer to the result you want.  Maybe you can take an hour to read that book you’ve been meaning to read or book a manicure or just go for a long walk.  Whatever it is, it needs to be just for you, something you would really get pleasure from doing.

Starting now move forward boldly, use the brilliance I know you have and make time for the things that are important for your personal and business growth.

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Does the Time Bandit Hold You Hostage

There really is a Universal Law of Time.  I call it The Time Bandit because if you allow it, it will hold you hostage! When you don’t set boundaries or have a plan it creates negative energy and in turn hinders you from attracting what you really want in life and business.

The more you plan your time, believe it or not, the more time you will have and the more productive, energized and effective you become.   We all have the same 24 hours each day so having balance and being stress free depends on how you manage those 24 hours.

I often hear people say, “I don’t have time.” Is that an excuse?  Look at why you don’t want to make time.  Maybe fear is involved in case something doesn’t work out or you don’t feel confident enough!

Looking at what time really means to you is important so that you don’t find yourself procrastinating.

You want to be able to get 80% of what needs to be done in 20% of the time, not 20% in 80% of the time, which is unfortunately what a lot of people do.

In today’s world everyone wants instant gratification which usually means wanting things instantly.  Time can be stretched if you give yourself permission not to be perfect and not to stress if everything doesn’t get done in one day.

Instant gratification doesn’t really work if you want life to be at it’s best.  It takes time and patience to attract positive things and to create the business and life you really want.

It also takes time to change old thinking and, it takes having confidence and belief in yourself so you can discover what astonishing inner power you really have.

You can’t jump from the bottom of the ladder to the top in one leap, you have to take it one rung at a time and allow it to take as long as it takes.  However, if you have good time management and you set boundaries, you will find that you can create balance and work more productively rather than just being busy.

I had a client last year who left me a frantic message one day telling me she had committed to taking on a new project and had said yes without thinking it through and had no idea how she was going to fit this into her schedule.  Had she run it by me before making the commitment I would have told her to respond with the following kind of message;

“I appreciate the opportunity and would love to do this for you however, I can’t take it on until………………..(a date when the schedule is lighter.)

When you say ‘yes’ to everything you could be coming from an unconscious poverty mentality and are afraid to say ‘no’ in case the request goes away.   When you are thinking from a prosperity mentality, people are more likely to respect that you are in demand and will probably wait.

Create some time boundaries.  Even if you have a home office you can have business hours and let everyone know that during those hours you don’t take personal calls until the end of the day.

Give yourself specific times to check email or go on social media.  Turn off the sound to your email so you are not distracted because you are curious about who is leaving you an email.

Use a timer.  I use a small digital timer for almost everything. It’s a simple tool I’ve been using for a long time and it allows me to plan my days more effectively.  Especially, if you are writing a book or you write articles.

Last but not least for now, is your environment.

If you have stacks of paper and clutter in your office it might feel overwhelming when you walk in the door, not really a good way to start your day. Maybe it’s time to organize.
If you don’t like the color of your office, a splash of paint or pictures on the walls help.
Flowers, even one makes a difference, a candle. some very light classical music playing softly in the background. (no vocals)

All these things make a difference to how you use your time.  Create the working and living space in your life to reflect who you are and how you would ideally like to feel when you are there.

Love what you do, love where you do it and your days will be more productive than you ever imagined and you will find that you have more free time.

If you have any questions please feel free to email me at Hazel@yourstairwaytowealth.com.

 

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Create Success Deliberately – Overcome Procrastination!

When you’re an entrepreneur and have a home based business it’s very easy to put off doing things you don’t find all that enjoyable.  However, just because you put things off doesn’t mean you are not busy.  Often you will find that procrastinators work very long hours and they tend to get overly stressed!  From the conversations I’ve had with clients about this over the many years I’ve been a coach/NLP practitioner, what I hear is, that if they are really busy they don’t see that they are procrastinating.

I’ve been a master clinical hypnotherapist for 22 years, but I never made much reference to this after I closed my private practice in 1997 and got certified as a coach, but hypnosis is extremely powerful and can be used to positively change many different kinds of behaviors.  About 5 years ago I decided, if a client was open to it, I would add hypnosis to their coaching calls so they could overcome limiting beliefs, lack of confidence and negative thinking much faster which in turn made it much easier for them to stop procrastinating and dial down stress.  It was often quite amazing what happened by adding this to their coaching calls.

It’s important to acknowledge to yourself that being busy does not equate to being productive!

Another common cause of procrastination is feeling overwhelmed. You may not know where to begin. Or maybe you doubt that you have the skills or resources you think you need and so the cycle of procrastination starts because it feels more comfortable to do the things you know you’re capable of completing and you don’t have to find out if something will succeed or not!  Unfortunately, ‘the big one’ isn’t going to go away.

It’s really important that your environment feels calm and comfortable.  Whether you work at the dining room table or you have an office, you might want to have some flowers, a candle or one of those small waterfalls. Personally I like a candle; you do whatever works for you.  I suggest you leave your office space as tidy as possible at the end of the day so that when you arrive the next morning the stacks of papers or disarray doesn’t immediately make you feel overwhelmed.

It’s normal to have some doubt when you are doing something new or you want to do something and you don’t know where to start or how it will affect your life. Whatever the reason, the first step is to be honest with yourself and conscious about it so you can recognize and control it.  That’s one of the reason people hire coaches.

Is procrastinating worth it?  I can tell you it’s not. All it really does is drain your energy and sabotage your success.

There’s no such thing as perfection!! Better done and out there than being perfect so it never gets to see the light of day. Just make a plan, take action one task at a time and get it done so you are deliberately creating success! Then celebrate!

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The Perils of Social Media

Sometimes you hear people say “it won’t happen to me!” Well, it did.   My face book pages were hacked and unfortunately face book de-activated both my personal and fan page. The individual who hacked the pages was sending messages out to people in my community as me, saying they were from face book lottery and the person had won a lot of money! 

It all started because I received the same message initially and one of my ‘friends’ recommended that it was real so I thought “what the heck, I would check it out.”  I started answering the messages.   I’m not foolish enough to send anyone money however I have to admit I did send a photo of my old drivers license which is probably how this person came to know my middle initial. Once I realized it was a real scam and when he would not stop messaging me, I completely stopped any contact.  I guess it was a little too late!

I discovered what was happening when my friends started messaging me to let me know they had received these posts from someone who wasn’t me but from someone who had added a middle initial to my name and commenced to use it, I sent the hacker a cease and desist message, changed my password and I reported it to face book. 

That’s actually where I made a mistake. I was correct to report it but it would probably have been better for me had I just let them know someone was using my name. Maybe then face book would have checked on them and left my pages alone.

I understand face book is being careful and why they de-activated my pages however, they gave me no warning or notice that they were about to do this and last Thursday I opened my emails to find, not one but three messages from Face book saying that I had not followed their rules and I had pages with false names.

You would think it might be relatively simple to contact them explain the situation and have them re-activate the pages but that’s not how it works.  The phone number sends you to nowhere to get help so you have to appeal their decision by going to one of their pages set up specifically for this and they have to check by sending them some kind of government ID with photo, for example; drivers license, passport etc.  that you are in fact the authentic person to whom those pages belong.  

Most people have a tendency not to change their passwords regularly and I know this has happened to other people so I wanted to share this not only to warn you about the hacker but to remind you that it’s a good idea to change your password at least once a month.  Yes, it’s a bit of a nuisance to do this however it’s better to take 5 minutes than to have to spend days getting things re-activated.

This can happen to any of your social media sites so be aware and change all your passwords regularly. Change passwords more regularly on anything that can be hacked especially things like your bank account and credit cards where they can also spend money as if they are you.

Hopefully this won’t happen to anyone else but because it’s such a nuisance to get everything re-activated and messes with whatever you are doing on face book, especially your business page, I wanted to put it out there so you stay fully empowered and informed.

Have a fantastic week.

 

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Doing This Could Be a Game Changer!

 “Discipline is the Bridge Between Goals and
Accomplishments.” –  Jim Rohn

Every successful person has at some time or other failed to achieve the results they would have liked.   Edison is a prime example; he failed 2,000 before he got the light bulb to work, imagine, we might not have light today had he given up.

However, everything that happens in life and business can be seen as a learning experience that gives you a way to make the changes for next time.

I think there are two words that are probably the most important to remember in business; discipline and consistency. Whether just starting or wanting to reach a higher level, If you have these together with a strategic plan there really isn’t any reason why you can’t achieve what you want!

Have a fantastic week,
To Your Success and Brilliance,

signiture1

 

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What’s Your Pattern of the Day?

“If you really want to do something, you’ll find a way. If you don’t,
you’ll find an excuse.”- Unknown

You can make excuses all day long; there are dozens of them to stop you from staying focused, so that procrastination and staying stuck becomes the pattern of the day. I’ve been there but it didn’t help me to make focused decisions, to be consistent or to achieve my goals.

If you do this once in a while it’s one thing however, if you find yourself constantly not following through with actions you need to take, ask yourself why not? What’s holding you back? Why are you sabotaging yourself? If you can be truly honest with yourself, you will find a way to take the action to achieve what you want.

If you need any support, email Hazel@yourstairwaytowealth.com and set up a 30 minute complimentary strategy call to see where the gaps may be.

Have a wonderful week,
To Your Success and Brilliance,

signiture1
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